IDR decreases cost per applicant by 26% while improving staff productivity and applicant volume

Founded and headquartered in Atlanta, IDR has grown organically since 1998 to serve businesses and professionals throughout the Nashville, Dallas, and Denver markets. As an organization striving to become a national powerhouse & industry leader, they make it a priority to go above and beyond by empowering talent and developing leaders to deliver best-in-class solutions.

THE CHALLENGE
Before implementing Veritone Hire, IDR faced significant operational challenges. Their recruiters were burdened by managing multiple job board contracts, leading to wasted time, duplicated efforts, and confusion over where to post jobs. These inefficiencies reduced recruiter productivity and increased overall hiring costs. Cost control was also a concern; yet, amid these challenges, there were also general concerns about trusting a new system that would automate job distribution. Ensuring that recruiters felt confident in the shift required a thoughtful and strategic pilot approach in considering Veritone Hire.

THE SOLUTION
IDR chose Veritone Hire based on strong internal recommendations and the promise of automation to streamline job distribution. The implementation was fast and low-lift, integrating seamlessly with Bullhorn and allowing account managers and recruiters to manage postings. Veritone Hire eliminated the need to juggle multiple job board contracts, introduced smart budget controls, and ensured consistent coverage across a wider range of platforms. This freed up recruiters to focus on engaging candidates and reduced the inefficiencies caused by manual posting processes.

The impact was immediate and measurable. Recruiters ramped up faster, job board performance improved, and hiring became more data-driven, with better outcomes from previously underused job posting platforms. The team also gained greater visibility into applicant flow and job coverage while enjoying responsive support from Veritone Hire’s customer success team. Veritone Hire now plays a key role in IDR’s broader AI strategy, helping scale their recruiting efforts as they expand into new verticals.

RESULTS

  • Decreased cost per apply from $3.79 in 2024 to $2.78 in 2025.
  • Increased applicant volume from 22,048 to 30,209, a 37% increase, with no significant changes to overall spend.
  • Saved time and costs with new recruiters only having to learn Bullhorn and being able to post their jobs with one click, as well as cutting contracts with other vendors.

“Our previous vendor had no interest in solving its lack of budget controls. For instance, if you post on a Friday, come Monday, you might have a thousand applicants, but you would have burned through more budget than you anticipated. One of my favorite features with Veritone Hire is being able to set those parameters and have that ability to let the technology do that optimization for us, which has led to a better distribution of our budget.”
Anna Burton, Vice President of Delivery, IDR

About Veritone
Veritone (NASDAQ: VERI) designs human-centered AI solutions. Veritone’s software and services empower individuals at many of the world’s largest and most recognizable brands to run more efficiently, accelerate decision making and increase profitability.

About IDR
IDR, Inc. is a premier, employee-owned staffing firm specializing in IT, healthcare, and professional services, connecting top-tier talent with leading companies across the United States. With a focus on building genuine relationships and delivering customized hiring solutions, IDR has built a reputation for excellence, integrity, and a people first approach since 1998.